Trust, plastic bottles, BYOB, Operation Mixed Wine – sipped and spit
SIPPED: money back wine
The NYT reports on a new ad campaign from Blackstone, a Constellation wine brand, that is emphasizing “trust.” “We’re so sure you’ll enjoy the taste of Blackstone wines that if you don’t, we’ll pay you back,†the ads declare and even include a “money back guarantee“! Yes, the wine is $9.99 excluding shipping and handling charges. Call now! Operators are standing by! Actually, not all consumers can “relax, unwind, and uncork a flavor bomb,” as the Blackstone Winery web site suggests since the offer is not available in states such as California and New York. And it expires nationally on 8/31/2009.
SIPPED: Chateau Plastique
The LA Times reports on the rise of plastic wine bottles. While PET bottles are lighter and therefore welcome from a carbon reduction perspective, it bears mentioning that plastic can’t effectively be recycled (from plastic bottles to plastic bottles), only “downcycled” (from plastic bottles to park benches). [See comments for update]
SIPPED: rise of byob
A piece on theatlantic.com praises Philadelphia’s culture of BYOBs. But then adds this kicker: “For serious BYOBers, the only problem with this arrangement is that they’re better off purchasing their wine in another state.”
SIPPED: responding to critics
After Jeremy Parzen called reporting about Brunello on decanter.com “egregiously disinformational,” Decanter handed the their most recent update over to Parzen and his co-blogger Franco Zilliani. Check out the latest on “Operation Mixed Wine.”
Some friends from college came to visit a few months ago. They don’t drink much wine (mostly beer and cocktails) but they wanted to try something good to see what they were missing. For some reason, when we were going over some options, I found myself gravitating toward a 2004 Barbaresco from the producer Paitin (


Produttori del Barbaresco, Langhe, Nebbiolo, 2006 about $19
Domaine Sylvain Pataille, Bourgogne-Passetoutgrains, 2006. about $18
The EPA
GULP! 


