The bling of Christmas past: Beaute du Siecle Coganc

beaute_du_siecleWith little new wine bling rolling out for this holiday season, I had a brief encounter with the bling of Christmas past. No, it wasn’t the $10k white gold Dom Pérignon jerobaum we brought you (photographically, at least) last year.

Instead, a few days ago I stumbled on an actual bottle of the Hennessy Beauté du Siècle cognac (find this cognac). Introduced last year in its display case designed by ten artists using mirrors and molded aluminum (!), the cognac is supposedly hand delivered in a limousine by one of the directors of LVMH when a bottle is, in fact, purchased. I twisted the Baccarat crystal bottle around in its holder (I didn’t lift it because I thought it might trip a sensor and since I’m not Indiana Jones, I didn’t have a 750g bag of sand to put in its place). There’s no label, save for the government warning! Ah, the surgeon general’s reach escapes no one.

Perhaps there is an aluminum lining for those interested in purchasing: introduced at €150,000 last year, the price has gone down based on exchange rates alone!

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5 Responses to “The bling of Christmas past: Beaute du Siecle Coganc”

  1. Bling in a box!

    I wonder what it would fetch at market today, with the markets down again.

    Separately: thank you for “aluminum lining.”

  2. Ewww. I have nothing more to say other than eww!

  3. This just makes me laugh….I can just hear the conversations that went on around this project. Where on earth did you find it?

  4. They could have been a little more over-the-top. For instance, the limo could have been encrusted in diamonds and gold.

  5. .. and it comes in a beautiful box. Here is another top 10 of very expensive Cognacs from

    1. $2 million – Henri IV Cognac Grande Champagne
    2. $200,000 – Hennessy: Beaute du Siecle Cognac
    3. $55,000 – Remy Martin: Cognac Black Pearl Louis XIII
    4. $12,900 – Hardy: Perfection 140 years Cognac
    5. $7,900 – Le Voyage de Delamain
    6. $7,500 – Martell: Creation Cognac, Baccarat Decanter
    7. $6,400 – Frapin Cuvée 1888
    8. $6,000 – Hine Triomphe Talent De Thomas Hine Crystal Decanter
    9. $5,500 – Jenssen Arcana
    10. $5,000 – Courvoisier L’Esprit Decanter


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