New London shop stocks $15 million of wine #WineBling
How to Spend It of the FT visits Hedonism, a new wine shop in London’s swanky Mayfair that has over $15 million in wine on the shelves. The owner–surprise!–is a Russian magnate, Evgeny Chichvarkin, now exiled from Russia and described as “hands-on proprietor” of the shop.
Spread across two floors, there are 1,000 spirits (600 whiskys) and 4,500 wines, including deep selections of Burgundy–looking for a six-liter ’96 DRC La Tache for $50k?–verticals of Bordeaux, and an entire room (pictured above) dedicated to California’s Sine Qua Non.
No Yellow Tail though–the cheapest wine starts at $20.
Nov
16
2012
On November 17th, 2012 at 6:22 am ,Jaime Masaveu wrote:
Wow 15 MM in wine is a lot of bottles. Surely they have some great scoths too. Next time I will go to London I’m going to visit the store.
Thanks for sharing
On November 20th, 2012 at 1:42 pm ,Frank wrote:
Where did he source the bottles? Rudy K.? ’45 Petrus, indeed.