Antonio Galloni has announced that he is leaving the Wine Advocate, where he assumed coverage of California and Burgundy less than two years ago. He also reviewed the wines of Champagne and Italy for the publication.
He told the NYT-Diner’s Journal blog that he will be starting his own internet venture though he didn’t specify exact plans and said he is still seeking investors. In the past, Robert Parker derided those writing on the internet as “blobbers.” Galloni may well have an offline presence since he has organized several events, including the “Festa del Barolo.”
Galloni mentioned that the recent sale of the Wine Advocate to investors from Singapore played a part in his decision. At that time, the new editor-in-chief, Lisa Perrotti-Brown, left the door open to current staff departures, telling the WSJ, “There is a plethora of good wine writers out there. It’s a buyer’s market.” So did Galloni jump before he was pushed? The Wine Advocate has all the transparency of a papal conclave–and perhaps just as much smoke! Either way, I wish him the best with his new venture.
The Diner’s Journal post did not comment on who would take over for his coverage areas the Wine Advocate. But does it matter? With Parker selling his stake overseas, his diminished presence at the publication, his downplaying Bordeaux ’11 and ’12, and now Galloni leaving, the publication seems to be at a low. The Ralph Nadir of wine criticism?
Ray Isle, Executive Wine Editor at Food & Wine, digs through the the magazine’s 35 years of archives to dig up predictions that Robert Parker made in their pages. Then he presents those (often inaccurate) predictions to Parker himself. What follows is lots of contrition, honesty and humility. Well, not exactly. Click through to check it all out.
I find the prediction about distributors disappearing to be the most disheartening–did Parker really think these multi-billion-dollar oligopolies would just roll over and die? His lack of leadership on the crucial and related issue of direct shipping has been particularly glaring. Without direct shipping from retailers and wineries, tens of millions of wine consumers across the country face higher prices or simply can’t get many wines. Had he used his bully pulpit and renown to champion this issue, it would have burnished his reputation as a consumer advocate, papering over some of the cracks caused by the polarizing styles of wine that he championed.
Over on wine-searcher, I have a 1,300-word Q&A with Howard Goldberg. Howard has been writing about wine since the mid-1980s and just edited a compendium of wine writing from the New York Times.
Howard has lots of provocative views on wine writing and more; I humbly subit that it’s worth checking out.
Try on this shelf-talker: “Just think of a scene in a movie where the lead actress, obviously one of the greats, turns around slowly and walks away from the camera taking your entire attention with her.” A Chambertin? A ’47 Cheval Blanc?
Actually, it’s for a cheese. The Times ran a piece last week on cheesemongers and their descriptors. Their often serve up one part metaphor, one part tasting note and often are funny without being overdone. Cheese sales has an advantage over wine sales since a cheesemonger can use the shelf-talker to provoke interest and the consumer has the chance to sample, immediately reconciling his or her palate with the description.
Wine tasting notes have evolved from metaphor to the explosion of aroma wheel fruit descriptors and beyond. Of course, the culmination of wine shelf-talkers is point scores, a fate we would not wish befall cheesemongers. That would be stinkier than a ripe epoisses.
Writing good tasting notes is hard to do. What do you think of cheese descriptors–accurate? Annoying? Enticing?
Soo Hoo Khoon Peng is the newest owner of the Wine Advocate, report blogger Vincent Pousson and Decanter.com. They point to email received from sources close to the transaction saying that he led a syndicate of buyers to pay $15 million for an undisclosed stake in the company. Soo Hoo, listed as vice president at Detsche Bank on his LinkedIn profile (and on his Facebook page, which has now been removed despite frequent updates prior to Monday), was a co-founder and director at Hermitage Wines, an importer and retailer. Pousson and Decanter report that the email says he divested himself of the Hermitage stake last month.
In his announcing of the transaction, Robert Parker had described the buyers as “totally independent of the wine industry.” He also noted that the Wine Advocate headquarters would continue to be in Maryland. Decanter quotes the email as saying that Singapore is the new “command and control” of the Wine Advocate.
Hermitage Wines has organized events for various wine world luminaries, including Robert Parker at the three-day “Ultimate Parker in Asia” event in 2010. “Parker is god when it comes to wine, nobody in any business is as influential as he is,” Hermitage co-founder Arnaud Compas was quoted in the Reuters story at the time. “He has vision, the ability to anticipate how a wine will develop, and he has always been spot on, which sets the benchmark for prices. Because of that, Robert Parker has created fortunes.”
After several days, there was no reply to an email to Soo Hoo seeking verification of his role in the transaction.
Robert Parker has sold a “substantial” interest in the Wine Advocate. He is stepping down as editor and the newsletter will now be run out of Singapore. The new owners plan “wine education conferences” around the world and will accept non-wine advertising.
This seems like quite a volte face since, as Felix Salmon notes, Parker just told the WSJ last month that he has refused all offers over the years in part because he “would not relinquish” editorial control of his newsletter. Now the WSJ ran a story by Lettie Teague on the sale to an group of three unnamed, “young visionaries” in Singapore. The story reports that Lisa Perrotti-Brown, currently the Australian wine critic, becomes editor-in-chief and that they will cease the print edition, shifting to exclusively online. (Parker also posted details on his own web site in an announcement.) The WSJ story presents no history of the subscriber arc at the Wine Advocate but claims it currently has 50,000 subscribers (Since this is a news story in the Media & Marketing section, can one assume that this figure was verified in some way other than Parker’s word?).
Perrotti-Brown, long the least-known member of the staff, seems to have a swagger in her step as she commented to the WSJ that she and Parker “hope” the current contributing critics stay with the publication. But, if not, “There is a plethora of good wine writers out there. It’s a buyer’s market,” she said. On the thread on eBob, Neal Martin, who was rushing out to a tasting, posted that he is “very excited” about the changes. Read more…