Chateau Lafite-Rothschild added the Chinese character for “8” on their 2008 bottles. Mouton-Rothschild added a painting by a Chinese artist to their 2008s. What could the Bordelais do next?
Behold: Cuvée 88888888, the Grand Vin from the Premier Cru Classé, Chateau Laftourongaux!
Thanks Beijing Boyce and Jean-Luc for the suggestions!
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On December 2nd, 2010 at 12:59 am ,Weston wrote:
So Full of Win I’d buy a case just to resell it in a year!
On December 2nd, 2010 at 3:30 am ,Cabfrancophile wrote:
Funny stuff! Not much else to say beyond that.
On December 2nd, 2010 at 8:34 am ,Dr. Vino wrote:
Thanks–in the few hours since I posted this, the first tranche has already sold out and prices are up 188%!
On December 2nd, 2010 at 9:39 am ,Simon wrote:
Hope to see it reviewed on Suckling’s new website
On December 2nd, 2010 at 11:07 am ,Anatoli Levine wrote:
To top this, the next step should be to create a bottle shaped like an 8. Also, they need to redefine “case” as 8 bottles, but keep the case price the same…
🙂
On December 2nd, 2010 at 9:48 pm ,J Dogg wrote:
Sorry to be nit picky, but it’s technically the “Chinese” character for 8, not “Mandarin”, as the formal written language is the same for all dialects.
On December 2nd, 2010 at 9:52 pm ,Dr. Vino wrote:
J Dogg- Thank you–corrected above!
On December 4th, 2010 at 10:44 am ,CHRIS ROBINSON wrote:
Soon wine brands like Ch Fourcas Dupre and Ch Fortet will recognize the down side of having a “four” sound in their names and will have to change the brand names to adapt to the Chinese market. The Chinese for four sounds close to the word for death, a particularly negative subject with the Chinese. Can’t wait for Ch Eight-tet and Ch Eightcas Dupre.
On December 6th, 2010 at 9:30 am ,Supreme Court, FIJI, Lafite, boats and dragons — sipped & spit | Dr Vino's wine blog wrote:
[…] boats and dragons And you thought our Cuvée 88888888 was craven! File under: “How to succeed in China: get personal and put a boat or a dragon on […]
On January 16th, 2011 at 4:41 pm ,Looking For Substance in Cristal « Talk-A-Vino wrote:
[…] of course commanded much higher price) – most recent example was described by Dr. Vino in his Cuvee 88888888 post, talking about special Bordeaux production for China market. While I didn’t have a chance […]