Comments on: Champagne, French binge, Chicago – sipped and spit http://www.drvino.com/2009/09/10/champagne-french-binge-chicago-sipped-and-spit/ wine talk that goes down easy Wed, 19 Jun 2013 08:55:11 +0000 hourly 1 http://wordpress.org/?v= By: Michael http://www.drvino.com/2009/09/10/champagne-french-binge-chicago-sipped-and-spit/#comment-274796 Michael Fri, 11 Sep 2009 15:11:28 +0000 http://www.drvino.com/?p=4759#comment-274796 The champagne thing is really quite foolish in the way that they are handling it I think. I am a youngish wine lover who has many friends who probably borderline wine people. They almost never buy champagne except perhaps for B-days, New Year’s etc. The cost is simply prohibitive to those that aren’t either a) wealthy, or b) really into wine. So if Champagne wants to move bottles they need to do so by convincing a new set of consumers to buy, and they need to do that by lowering prices.

Realistically I can buy premier cru burgundy at auction for less than NV champagne, and that says to me that the latter is overpriced. If they lower prices, offer an option in the $15 range, then people will come and will eventually buy the better stuff.

Apparently the model for big champagne is to reduce yields, tighten belts, and wait for economic boom times again. If they would follow a pricing cut plan they would have a host of new customers with ready money at hand when those boom times actually come. Instead this fine drink remains for most a thing of celebration, the wine equivalent of a noisemaker. I think that that is sad, and I think that producers have no one but themselves to blame.

]]> By: Dylan http://www.drvino.com/2009/09/10/champagne-french-binge-chicago-sipped-and-spit/#comment-274764 Dylan Fri, 11 Sep 2009 12:43:31 +0000 http://www.drvino.com/?p=4759#comment-274764 In regards to the Binge Shopping, the immensity of that number puts only one thought into my mind: I hope people are recycling or doing something creative with the bottles.

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