Korbel kabash?

Korbel does nobody any service when they state “champagne” on the label. It raises the expectations of the consumer and then demolishes the reputation of Champagne producers, on whom they free ride.

The WTO ruled in favor of the EU in a dispute over the protected place names. The US was not a signatory to the 19th century Madrid convention and thus has opted out, allowing use of the word champagne (not to mention “hearty Burgundy”).

This would be a welcome move.

It’s good to be back in action after a brief hiatus. Cheers.

One Response to “Korbel kabash?”


  1. You were missed!!

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